Research on the Dynamic and Automatic Adaptive Individual Service in E-commerce Based on Neural Network

摘要：

The users interests are always changed with time in Electronic Commerce. This paper constitute a neural network, with input multi-nerve information consisted of content characteristics of web page, users apparent and implicit behavioral characteristics. Finally provide more accurate individual service through learning and adjusting the user needing priority, so that it can automatic adapt to users infesting.

关键词： neural network Electronic Commerce automatic adaptive

作者: Qin Liu

作者单位: Department of Management, Hubei University Zhixing College, Wuhan, 400000, China

会议类型: 国际会议

会议名称: 第八届武汉电子商务国际会议(The Eighth Wuhan International Conference on E-Business)

会议地点: 武汉

会议语种:英文

页码: 2569-2574

在线出版日期: 2009-05-30（万方平台首次上网日期，不代表论文的发表时间）