会议专题

Strategic Co-operative R&D and Firm Performance in Emerging B2B E-Commerce

This paper proposes and tests a conceptual model that considers strategic co-operative R&D and how it relates to firm performance in B2B e-commerce under the emerging markets. Development of the model is important because many Chinese firms are hesitant to engage in co-operative R&D in B2B e-commerce, due to a lack of evidence on the firm performance effect of strategic co-operative R&D. An experiment that included 216 subjects was conducted using data derived from firms of SSE 50 stock market index. By the software package of AMOS, a structural equation modeling (SEM) approach is used to investigate our hypotheses in the conceptual model Results provide evidences on how the strategic co-operative R&D influences positively the firm performance in emerging B2B e-commerce.

Jijiao Jiang Jingwen Zhang

School of Management, Northwestern Polytechnical University, Xian, P.R.China School of Humanities, Economics and laws, Northwestern Polytechnical University, Xian, P.R.China

国际会议

AiR08,EM2108,SOAIC08,SIOKM08,BIMA08,DKEEE08(2008IEEE国际电子商务工程学术会议)

西安

英文

537-542

2008-10-22(万方平台首次上网日期,不代表论文的发表时间)