Three New Tactics for Sharing Demand-Related Information to Address the Customization- Responsiveness Squeeze

摘要：

Many manufacturers are currently facing the “customization-responsiveness squeeze. One essential condition to address the customization-responsiveness squeeze is to share demand-related information. After analyzing the necessity of sharing demand-related information under customization-responsiveness squeeze and establishing a model for demand generation process, three new tactics for demand-related information sharing were proposed, including their ideas, benefits and their applicable domain, because existing tactics are not applicable to address the customization-responsiveness squeeze. Comparisons among new tactics and existing tactics were made. The new tactics can be illustrated by examining experiences of Dell Computer.

关键词： Supply chain management Information sharing Customization-responsiveness squeeze

作者: Zhongjun TANG Rongqiu CHEN

作者单位: School of Business,Central South University,Changsha,Hunan,P.R.China,41008 School of Management,Huazhong University of Science and Technology,Wuhan,Hubei,China,430074

会议类型: 国际会议

会议名称: 工业工程与系统管理2007年国际会议(International Conference on Industrial Engineering and Systems Management)(IESM 2007)

会议地点: 北京

会议语种:英文

在线出版日期: 2007-05-30（万方平台首次上网日期，不代表论文的发表时间）