Competitiveness of Product Innovative Design and Enterprise Management

摘要：

Every progressive footstep shines with brilliant rays of creative minds throughout the history of human development in modern time from wildness to civilization.This paper discusses the core competitiveness of enterprises from the point of view of product innovation design.Two of the most outstanding Chinese enterprises—Lenovo and Haier are set as the examples.It points out that as the society developing and the science & technology progressing,the product cycles are getting shorter and shorter.To accelerate product design innovation and shorten the periods of product developing and management in all sectors are the keys to acquire and maintain competitive advantages in the competition for the enterprises.

关键词： Product innovative design Enterprise management Competitiveness

作者: Huang Qun

作者单位: School of Art and Design,Wuhan University of Technology,P.R.China,430070

会议类型: 国际会议

会议名称: 第三届产品创新管理国际会议(The 3rd International Conference on Product Innovation Management)

会议地点: 武汉

会议语种:英文

在线出版日期: 2008-10-26（万方平台首次上网日期，不代表论文的发表时间）