会议专题

Product Innovation Based on Supply Chain Management

In recent years strategic planners have come to realize that,in line with the market trend,product innovation cannot be over emphasized in enhancing the core competence of company.Based on the efficient coordination of supply chain,this paper attempts to explore the phenomenon that the supplier involvement and customer orientation becomes the critical issues related to the new product development process.Dells performance is then analyzed to make some essential suggestions for the product innovation embedded in the supply chain management.In this customer-centric and electronic business,the key to innovation is concluded to create values through collaboration in supply chain.

Product Innovation Supply Chain Supplier Customer

Yanxi Kang Canhua

School of Economics,Wuhan University of Technology,Wuhan,P.R.China,430070

国际会议

第三届产品创新管理国际会议(The 3rd International Conference on Product Innovation Management)

武汉

英文

2008-10-26(万方平台首次上网日期,不代表论文的发表时间)