A Contrastive Analysis of the Progress and Developmental Obstaclesof Product Innovation Management in China
PIM is a project to plan,organize,command,coordinate and control the product innovation activities as well as to ensure the reasonability and durativity of new product development resources input,which is a bridge between the development strategy and product development of enterprises.This paper gets some useful suggestions to Promote PIM of China by contrastive analysis progress and developmental obstacles,so as to advance the further development of PIM study and innovative strategy application of enterprises.
Product innovation management Progress Developmental obstacles China
Mu Renyan Hu Shuhua
School of Economics,Huazhong University of Science and Technology,Wuhan,P.R.China,430074 School of Management,Wuhan University of Technology,Wuhan,P.R.China,430070
国际会议
第三届产品创新管理国际会议(The 3rd International Conference on Product Innovation Management)
武汉
英文
2008-10-26(万方平台首次上网日期,不代表论文的发表时间)