会议专题

Research of Salesman Performance Review Based on AHP Approach

For a company,salesmans performance review is a comprehensive estimate and analysis of salesman previous work.By doing performance review,company could help the salesman to find out why they succeeded or failed.It also helps to set a new sales target and adjust sale strategy if necessary.All these efforts could improve the effective of sales activities.This article did a study of the issues that normally see during salesmans performance review.Based on the issues study,the authors established a salesmans key performance review index system based on AHP (Analytic Hierarchy Process)approach and indicated how to utilize the information effectively and how to conduct a comprehensive performance review for salesman.

Salesman Performance review AHP( Analytic Hierarchy Process) 360 Degree Feedback

Gao Hongmei Zheng Shuli Jiang JianHua

Department of Management Zhejiang Water Conservancy And Hydropower College,P.R.China,Hangzhou,Zhejia Department of Management Zhejiang Water Conservancy And Hydropower College,P.R.China,Hangzhou,Zhejia

国际会议

2008杭州技术管理研讨会(MOT 2008)

杭州

英文

513-518

2008-04-21(万方平台首次上网日期,不代表论文的发表时间)