Aquaculture-what retailers expect from producers
The United Kingdoms maket is seeing an increasing trend towards ethically produced foods, consumers buying into foods that are made with respect for the environment, animal welfare and human rights. At the same time, the image of aquaculture has been damaged by reports of antibiotic misuse, cruelty to farm animals and the presence of dangerous contaminants in farmed fish. Producers need to understand the needs of the final consumer and make choices about their farming methods, electing either for the low-cost commodity model or also offering higher-value products aimed at the ethical consumer. Producers should understand that the modern consumer is aware and increasingly better informed of how farm animals and fish are raised and will make purchase choices based on ethical standards.
Andrew Mallison
Manager-Seafood Procurement Marks&Spencer plc
国际会议
青岛
英文
151-158
2007-05-29（万方平台首次上网日期，不代表论文的发表时间）