Business Model and Product Market Strategy in Australian Biotechnology Entrepreneurial Firms:Exploratory Study
The business model (BM) concept is a relatively new subject of academic research, though the term has been used extensively by practitioners. Even with the rapid growth of publications in this area, there remains a vague boundary around the topic and no universally accepted classification. Large scale empirical research on the relative effectiveness of different models is at the infancy stage.This study follows the integrative theoretical approach suggested by Amit and Zott1 and the empirical approach adopted in Zott and Amit2 and Malone et al3. We replicate2 and extend it to Australian biotechnology IPOs in 1999-2004, testing the fit between BM design and product market strategies, and their effect on business performance. Early results suggest that the efficiency design theme is appropriate, but that complementary theory is required for a better fit with the industry s characteristics.
Business model Commercialization Entrepreneur-ship Biotechnology IPO
Antonio Dottore Stephanie Agius David Corkindale
The University of Adelaide,Australia The University of South Australia,Australia
国际会议
Academy of Innovation and Entrepreneurship 2008(创新与创业国际学术会议)
北京
英文
201-206
2008-03-01(万方平台首次上网日期,不代表论文的发表时间)