A Strategic Analysis of Industrial Specialization for New Business Model of IC Design Services
This research focuses on analyzing the specialization models of emergent high-tech service industry. Particularly, a correlation among six innovation types and eight specialization strategies will be constructed for the analysis of industrial specialization enabled by the service platform model. A new business model of IC design services is also used in this research to demonstrate the validity of this specialization model. Results of the empirical study reveal that the optimal specialization direction for developing Taiwan s IC design service industry is marketing brand & channels specialization based on structural innovation, market diversity specialization based on R&D investment innovation and financial strength & investment specialization based on market innovation with the support of value activities including design, marketing and after service as well as externalities of complementary assets, market and other users.
Specialization Value Activity Externality Service Platform IC Design Service
Chia-han YANG Chih-Jen CHEN Joseph Z.Shyu
Chiao Tung University,Taiwan,China
国际会议
Academy of Innovation and Entrepreneurship 2008(创新与创业国际学术会议)
北京
英文
186-193
2008-03-01（万方平台首次上网日期，不代表论文的发表时间）