A Study of the E-Commerce Major Orientation based on Tourism Industry Requirement

摘要：

More and more E-Commerce majors had been constructed in colleges and universities in China. But some professionals training targets in these big high education systems could barely suit for the markets requirement well. This paper first discussed the major orientation of the E-Commerce major based on the analysis of market requirement in tourist industry so as to guide the teaching and training reform of this major. And then an elementary scheme about E-Commerce curriculum system and teaching mode reform with tourism characteristic was put forward.

关键词： e-commerce tourist industry major orientation

作者: ZHANG Mu ZHAO Xin Jian

作者单位: Shenzhen Tourism College of Jinan University,P.R.China,518053

会议类型: 国际会议

会议名称: 2008 International Seminar on Education Management and Engineering(2008教育管理科学与工程国际研讨会)

会议地点: 成都

会议语种:英文

页码: 565-569

在线出版日期: 2008-09-22（万方平台首次上网日期，不代表论文的发表时间）