On the Sustainable Development of Cultural Creative Industry in Shandong Province

摘要：

Cultural creative industry is developed recently from the combination of cultural industry and creative industry．It is booming in China with potent prospect. Shandong,as a big cultural and economic province，boasts the advantagcous resources of government support,profound culture cultivation,and strong economic foundation．However,the following disadvantages exist：backward industry consciousness，weak economic contributions，uneven regional structure，low science and technology,and shortage of talents．To achieve and maintain the competitive edge of Shandong’s cultural creative industry,some principal strategies should be taken：integrate effectively its cultural recourses，develop market-leading new products and establish sustainable system．

关键词： cultural creativeindustry cultural industry ,sustainable development strategy

作者: ZHANG Zhenpeng YU Haiyan

作者单位: School of Management,University of Jinan,Jinan,P.R.China,25002 School of Foreign Languages,University of Jinan,Jina,P.R.China,250022

会议类型: 国际会议

会议名称: 2008 Conference on Regional Economy and Sustainable Development(2008区域经济与可持续发展国际学术会议)

会议地点: 济南

会议语种:英文

页码: 133-137

在线出版日期: 2008-11-01（万方平台首次上网日期，不代表论文的发表时间）