Reviewing How to Push Mobile E-Business in China

摘要：

China mobile E-Business market has attracted more and more attention all over the world.But practical application have too long road to walk,people are thinking how to find a healthy business model and asking for a rational and canonical mobile E-Business environment.The paper review and analyze the character and industry environment of China mobile E-Business,and then discuss the experience in Europe and Japan,finally provide a new industry chain: bank as leader instead mobile operator push the industry forward,And Mobile E-Business industry must effectively link up total E-Business and traditional business maybe right way for today market environment of China

关键词： mobile E-Business industry chain telecommunication industry

作者: SONG Jianlin CHEN Yubao

作者单位: Economics School,Wuhan University of Technology,Wuhan.430070;Economics Department,Hebei University o Economics and Management School,Beijing Information Science &Technology University,Beijing,100085

会议类型: 国际会议

会议名称: 2007 International Conference on Management Science and Engineering(2007管理科学与工程国际学术会议)

会议地点: 河南焦作

会议语种:英文

页码: 1124-1127

在线出版日期: 2007-08-20（万方平台首次上网日期，不代表论文的发表时间）