Study on Innovation of Exploiting Rural Tourist Resources

摘要：

Contrasting with city,village has rich characteristic tourism resources.However,the reasons that lacking appropriate plan and exploitation of rural resource features and whole atmosphere,result in the bald,duplicate tourism products short of cultural meaning and clear theme.From the angle of rural whole atmosphere,the concept of rural image provides an innovational thought on exploitation of rural tourism resources,which may be performed from aspects of whole exploiting rural resource to build clear theme of image,deeply digging the meaning of rural image to exploit characteristic rural tourism items and emphasizing on protection of rural image and its sustainable development.

关键词： rural image rural tourism rural resource innovative exploitation thought

作者: WANG Juan XIONG Kai

作者单位: School of economy,HuaZhong Normal University,P.R.China,430079 Business School Jianghan University,P.R.China,430056

会议类型: 国际会议

会议名称: 2007 International Conference on Management Science and Engineering(2007管理科学与工程国际学术会议)

会议地点: 河南焦作

会议语种:英文

页码: 887-892

在线出版日期: 2007-08-20（万方平台首次上网日期，不代表论文的发表时间）