Research on the Associated Pricing Strategy in Telecom Industry
Pricing strategy is one of the important issues in telecom industry for each player in the tri-game model.Being a conjunctive focus between users and service provider,carriers pricing strategy takes an outstanding role in telecom chain.By analyzing the relation among the players,a dynamic relation model between carrier and service provider was provided to solve this tri-game problem and its solutions were found.Furthermore,the stability of the solution was also investigated via isoclinic lines method.In addition,supposing the game model was disturbed because of carriers unexpected price adjustment,three responses of service provider were discussed with corresponding comments.By quantitative analysis,finally the work made a conclusion that,in order to keep a sustainable development in an uncertain market,service provider must endeavor to enhance the services attraction by constantly improving quality of its content.
Pricing strategy Telecom industry Isoclinal lines method Tri-game.
Xin Yue Junjie Xu Zhanhong Xin
School of Economics and Management,Beijing University of Posts and Telecommunications,Beijing 100876 School of Economics and Management,Anqing Teachers College,Anhui 246133,China
国际会议
11th Asia-Pacific Network Operations and Management Symposium(APNOMS 2008)(第十一届亚太网络运行和管理国际研讨会)
北京
英文
327-333
2008-10-22（万方平台首次上网日期，不代表论文的发表时间）