Strategic Alliance Evaluation with Shapley Value
The profit distribution is always a key problem in the formation and operation of strategic alliances, which plays an important rule in keeping the sustaining development of cooperative relations between the members.Shapley value in game theory is applied to the profit distribution of the strategic alliance. Some advantages and disadvantages of Shapley value are analyzed, and a modified method considering many factors is presented due to its disadvantages. Through the example, it is testified that the modified method is better and more reasonable to the stability of the cooperation of strategic alliances.
Strategic alliance shapely-value modified method
Yuying Wu Xiaoping Zhang Feng Yan
School of Economics and Management,Beijing University of Technology,Beijing, China,100022
国际会议
2007 Conference on Systems Science, Management Science and System Dynamics(第二届系统科学、管理科学与系统动力学国际会议)
上海
英文
2941-2948
2007-10-19(万方平台首次上网日期,不代表论文的发表时间)