Study on Chinese Manufacturing Enterprises International Operations Strategy Based on GVC Analysis

摘要：

In its first part this paper puts GVC (Global Value Chain) as the entry point, points out the important role of the IOS. The second part of this paper reviews the development of the operations strategy, gives a survey on lean and agile manufacturing, figures out that the operations strategy should take into account the environment and capabilities as the prerequisite, take the corporate strategy as the guide. The third part analyzes Chinese manufacturing enterprises value chain, points out those Chinese manufacturing enterprises should integrate into the GVC, and the development of high-end OEM (Original Equipment Manufacturer) is the main choice for the Chinese manufacturing industry in the future. Finally, this paper takes Glanz as an example to analyze and discuss the Chinese manufacturing enterprises international operations strategy.

关键词： China Manufacturing Enterprises International Operations Strategy

作者: Fan Qi Xu Xuejun

作者单位: School of Business Administration, South China University of Technology, P.R.China, 510640

会议类型: 国际会议

会议名称: The 15th International Conference on Industrial Engineering and Engineering Management(IE&EM2008)(第十五届工业工程与工程管理国际学术会议暨中国机械工程学会第11次工业工程年会)

会议地点: 郑州

会议语种:英文

在线出版日期: 2008-09-20（万方平台首次上网日期，不代表论文的发表时间）