Game Analysis on Collaborative Quality Improvement of Supply Chain
Quality improvement plays a key role for customers loyalty. Due to competition between enterprises shifting to competition between supply chains, the collaborative quality improvement of supply chain becomes a hot topic. In order to analyze how the core enterprise of supply chain promotes its partners intention of improving quality and further enhances the collaboration of quality improvement in supply chain, this paper has constructed game models including one manufacturer and its two suppliers, and the equilibriums have been given. The result of this study indicates that if the manufacturer promises to continuously improve quality without a specific improvement scheme, and permits the suppliers to participate in the activities of manufacturers quality improvement, the quality improvement of supply chain will be more effective. Furthermore, the benefit and risk sharing between the supplier and the manufacturer in the process of quality improvement is analyzed. It indicates that if the supplier believes it can predict the direction of quality improvement and can put forward design plans, it will risk its cooperation with other manufacturers which select price as purchasing standard.
Game Theory Collaborative Quality Improvement Supply Chain
Zhang Xin Wang Gaoshan
School of Information Management, Shandong Economic University, Jinan, P.R China, 250014
国际会议
郑州
英文
2008-09-20（万方平台首次上网日期，不代表论文的发表时间）