会议专题

Research on News Product Development Decision-making Based on Value Engineering

This paper analyzes the static value and the dynamic value of news product by applying value engineering theory, and the news product development decision- making model is put forward based on the result of news product value analyze.

News product development Value engineering Static value Dynamic value

Yin Qi

School of Journalism and Communication, Wuhan University, Wuhan, 430072, P.R.China

国际会议

第二届产品创新管理国际会议暨第三届价值工程国际会议(The 2nd International Conference on Product Innovation Management & The 3rd International Conference on Value Engineering)

武汉

英文

130-135

2007-04-23(万方平台首次上网日期,不代表论文的发表时间)