Choosing Enterprise Advertisement Medium Approach of Three-Point Interval Number Comparison Matrix Method

摘要：

Aim at the choice problem of the company advertisement medium in reality , a type of new uncertain comparison matrix-three-point interval number comparison matrix is put forward this text and its consistency, weight estimation approach are studied. Based on the complete consistency definition of three-point interval number matrix, definitions of possible value error and low - upper error are introduced. Following these definitions, the weight estimation model is developed based on the minimal sum error. Finally according to the actual circumstance of company, this text carry on a solid example analysis towards advertising medium of choose.

作者: ZHOU Shizhong LIU Sifeng ZHU Jianjun Xu Zhengdong

作者单位: Nanjing University of Aeronautics and Astronautics, Nanjing, Jiangsu Province, China Nanjing University of Aeronautics and Astronautics, 29＃, Yudao Street, Nanjing City,Jiangsu Province

会议类型: 国际会议

会议名称: 2007年IEEE灰色系统与智能服务国际会议(2007 IEEE International Conference on Grey Systems and Intelligent Services)

会议地点: 南京

会议语种:英文

在线出版日期: 2007-11-18（万方平台首次上网日期，不代表论文的发表时间）