会议专题

Research on Application of Business Intelligence in Electric Power Enterprises

Gartner group researched on the ten technologies attracting the CIOs attentions in 2006. The investigation result showed that BI was on the top. Another investigation report showed that the most attracting technology in 2007 would be still the application of BI. Informationization development of enterprises in China is still on the stage of systemic integration; hence the demand for high-level decision-making systems becomes more and more. The research from Analysis International showed that the scale of BI market in the fourth quarter in 2006 reached up to 0.36 billion Yuan in China, the growth rate was 10.7%, and BI was the important element in the future. The BI system and data processing course is described in this paper. Basing on the status of electric power industry informationization, introducing BI into the informationization of power enterprises is proposed, and the application of BI in power marketing information system is researched in detail. BI has become an effective method to get use of information resources. It has broad exploitation foreground and application market in electric power enterprises.

electric power enterprise business intelligence (BI) data mining marketing information system

Dandan Nie Jinyu Tian Zili Yin

School of Business and Administration, North China Electric Power Uhiversity, P. R. China, 071003 School of Electric and Electronic Engineering North China Electric Power University, P. R. China, 07

国际会议

第13届海峡两岸信息管理发展与策略学术研讨会(13th Cross-Strait Academic Conference on Development & Strategies of Internation Management)

北京

英文

675-679

2007-08-18(万方平台首次上网日期,不代表论文的发表时间)