The Application of TRIZ in Product Image Design

摘要：

The product image design is a material representation of realizing corporation image identity, which is a systematic design centering on product design, basing on the internal and the external facts of product image, this paper resolved some of the complicated problems in product image design with TRIZ, and presented some creative ways for the base of the theory in this field.

关键词： TRIZ Product image design The Innovative idea Product packaging

作者: ZHAN Xiao fang

作者单位: NanChang University, Nanchang 330029

会议类型: 国际会议

会议名称: 2006年工业设计国际会议暨第11届中国工业设计年会(2006 International Confernece in Industrial Design & The 11th China Industrial Design Annual Meeting)

会议地点: 杭州

会议语种:英文

页码: 296-299

在线出版日期: 2006-11-18（万方平台首次上网日期，不代表论文的发表时间）