Study on Service Innovation of Manufacturing Firms and Development Paths of Their Capabilities
The borderline between manufacture and service becomes uncertain and servicizing tendency comes into being in manufacturing. Service has become an important value-created and competitive instrument in manufacturing industries under the background of knowledge-economy and globalization of economics. It limits recognition that service value is i-dentified by customer value, which ignores the value of service provider who captures the service value in creating the service value. It is manufacturers and their customers together in the interactive value-creating processes who create the service value, not manufacturers themselves in their factories. The actions of service suppliers are not transferring value, but support customer value creation; the actions of customers are not only the receiver of service, but actively participate in value-created process. In order to adapt the tendency of manufacturing service, manufacturing firms need to develop service capabilities based on traditional manufacturing capabilities. Transferring from manufacturing competencies to manufacturing + service capabilities can brings firms competitive capabilities in the new environment. In this paper, we introduce the service innovation capabilities of manufacturing firms and they are new capabilities by the transferring and evolutionary processes from manufacturing original competencies. Finally, we expatiate the paths that manufacturing firms achieve new capabilities respectively from three aspects: reintegration of resources and capabilities, construction of service value chain and servicizing entirely.
Manufacturing Firms Service Innovation Capabilities Transferring Development Paths
Lin Guangping Du Yifei Liu Xinggui
School of Management, University of Electronic Science and Technology of China, Chengdu, P.R.China, School of Management, University of Electronic Science and Technology of China, Chengdu, P.R.China, Dongfang Steam Turbine Works, Deyang P.R.China, 618201
国际会议
天津
英文
2007-10-20(万方平台首次上网日期,不代表论文的发表时间)