会议专题

Market Demand Model Based on the Collective Consuming Behaviors of Consumers

Based on cardinal utility theory and ordinal utility theory which can be considered as the foundation of modern mainstream microeconomics theory, the model of product-market demand curve implies unpractical hypotheses, neglects the differences in individual consuming behaviors of consumers, and also ignores the crucial influence of qualitative change, which happens when individual consuming behaviors translated into the set of collective consuming behaviors, on the demand model. Therefore, the explanation on Giffen paradox, which is the imperative evidence of utility theory, is arguable. As a result, the model has limitations when used to explain economic phenomenon in the real world, and will misguide the decision-making of producers and the constitution of microeconomic policies. The paper regarded the set of collective consuming behaviors as a logic starting point, and then constructed market demand model differing from traditional model. Based on the model, it made the new explanation on relative economic phenomenon.

Cardinal Utility Theory Ordinal Utility Theory Normal Distribution Money Income Structure Giraffe Model

Xiao Zhengzai Xiao zhengyi

Beijing Jiaotong University,Beijing P.R.China, 100044 The Government of Liuyang City,Liuyang P.R.China, 410300

国际会议

第十四届工业工程与工程管理国际会议(The Proceedings of The 14th International Conference on Industrial Engineering and Engineering Management IE&EM2007)

天津

英文

2007-10-20(万方平台首次上网日期,不代表论文的发表时间)