Customer Innovation Motivations, Innovation Investment and Customer Knowledge: An Empirical Study in IT Applications
Customer innovation has become the focus of both researchers and managers in the process of pursuing sustainable competitive advantages by way of radical innovation and continuous improvement. This study is intended to explore how to achieve superior customer innovation performance in perspective of users. By choosing Apache network sever software communities in China as potential respondents, we find that endogenous motivations for customer innovation, customer knowledge and customer investment are the key drivers of superior performance of customer innovations.
Customer innovations Customers knowledge Innovation investment Motivations of customer innovation
Wang Yonggui Gao Zhongyi
School of Business, Nanjing University, Nanjing, P.R.China, 210093
国际会议
第六届管理学国际会议(Proceedings of ICM2007 the 6th International on Management)
武汉
英文
985-991
2007-08-03（万方平台首次上网日期，不代表论文的发表时间）