Will Corporation Still Be Surviving Tomorrow?——Strategic Role of Corporate Crisis Management
In this Todays business environment requires a robust, corporation-wide plan to deal with unexpected crises.Corporate image brand, reputation and the trust and loyalty of shareholders are all critical factors in the background of crisis management. In addition, crisis management is about developing an organizations capability to react flexibly and thus be able to make the prompt and necessary decisions when a crisis happens. Through crisis management planning and implementation, corporations can be better prepared to handle unforeseen events that may cause serious or irreparable damage. It is true that corporate executives play a strategic role in organizational sustainability to contribute tangible deliverables through advance preparation, including safety and security initiatives, leadership development, talent management and smooth communication channels to support crisis management
Corporate crisis management unexpected crisis crisis strikes business.
Qi Zhao Decheng Fan
School of Economics & Management Harbin Engineering University, 150001, China School of Economics & Management Harbin Engineering University, 150001
国际会议
哈尔滨
英文
219-225
2007-08-26（万方平台首次上网日期，不代表论文的发表时间）