On Innovative Product Design Using KANO Model in Modularized QFD

摘要：

To better respond to a dynamic market, this paper introduces the use of modularized QFD for designing multiple products simultaneously. There are two major phases that will be elaborated in this paper, namely, the design of multiple products phase and the modularized QFD phase. Using Moores chasm model, it is worth noting that both of the phases discussed in this paper fit into the growth phase or the early majority phase. Thus, it is particularly suitable for product diversification or platform design innovation purpose. The degree of innovation is limited into the same basic product with a variety of new/innovative features.

关键词： QFD Optimization Product Design Kano Model Modularity

作者: Hendry RAHARJO Min XIE Aarnout C. BROMBACHER

作者单位: Department of Industrial and Systems Engineering, National University of Singapore, Singapore, 11926 Centre for Design Technology, Singapore and Technische Universiteit Eindhoven, Eindhoven, the Nether

会议类型: 国际会议

会议名称: The Fifth InternationalSymposium on Management of Technology(ISMOT07)(第五届技术与创新管理国际研讨会)

会议地点: 杭州

会议语种:英文

页码: 496-500

在线出版日期: 2007-06-01（万方平台首次上网日期，不代表论文的发表时间）