Impeding Threats of Innovation——Strategies against Counterfeiters in China

摘要：

This paper develops a holistic anti-counterfeit strategy model, which helps companies to first understand different sources of threats, second to examine and improve their existing corporate strategies against counterfeit, and third to develop and introduce new effective approaches against counterfeit.

作者: HAN Zheng ZHAO Chunli

作者单位: Jacobs Center, Jacobs University Bremen Bremen, Germany

会议类型: 国际会议

会议名称: The Fifth InternationalSymposium on Management of Technology(ISMOT07)(第五届技术与创新管理国际研讨会)

会议地点: 杭州

会议语种:英文

页码: 612-616

在线出版日期: 2007-06-01（万方平台首次上网日期，不代表论文的发表时间）