Strategic Alliance Based on Value Network

摘要：

This article, based on relevant theories of the theory of strategic alliance and value network, by referring to the actuality and characteristics of 3G business in China, makes a research on which factors affect the development of 3G business, After that, a questionnaire is thus designed according to the above analysis to obtain corresponding index weight by AHP. At last the author further studies the application of the strategic alliance theory in 3G businesses.

关键词： Value Network Strategic Alliance 3G

作者: ZENG Yurong DU Jian

作者单位: School of Management, China Jiliang University Hangzhou, Zhejiang Province, China School of Management, Zhejiang University. Hangzhou, Zhejiang Province, China

会议类型: 国际会议

会议名称: The Fifth InternationalSymposium on Management of Technology(ISMOT07)(第五届技术与创新管理国际研讨会)

会议地点: 杭州

会议语种:英文

页码: 971-975

在线出版日期: 2007-06-01（万方平台首次上网日期，不代表论文的发表时间）