会议专题

The Usefulness of Strategic Planning Mechanisms: an Empirical Study of Canadian SMEs

The present study aims to: (1) evaluate the perceived importance of strategic planning in the eyes of owners and managers of small and medium sized Canadian manufacturing enterprises; and (2) identify which strategic planning tools are used most often. The results show that the majority of the entrepreneurs in our study have implemented formalized strategic planning. However, while literature suggests that strategic planning is a key for success, only a few of the numerous tools suggested are actually being implemented by Canadian SMEs in the manufacturing sector.

SME Strategic Planning Management Entrepreneurship

Johann Vallerand Sylvie Berthelot Janet Morrill

Facult(e) dadministration, Universit(e) de Moncton, Moncton, New Brunswick, E1A 3E9, Canada I.H. Asper School of Business, University of Manitoba, Winnipeg, Manitoba, R3T 5V4, Canada

国际会议

2007 International Conference on Dtrategic Management(2007年战略管理国际会议)

成都

英文

711-722

2007-04-19(万方平台首次上网日期,不代表论文的发表时间)