Initial Researches on Management Innovation of Travel Agencys Tacking Crisis
Along with the swift and violent development of Chinese tourism, the enhancement of market demanding and environmental complexity, it is urgently pressing to discuss and innovate the management system of the traveling crisis. From the point of view of the lifecycle, this paper analyses the influences of the traveling crisis, and proposes corresponding measures, finally to construct the new crisis management innovation system of the travel agency to guarantee the realization of the corresponding measures. The system includes the theoretic innovation, the product and the marketing innovation, the technological innovation, the talented stuffs management innovation and the organization innovation. The author thinks mat and the dynamically developmental innovation management system will provide theoretical references to prevent, handle and deal with the crisis for the traveling agency.
travel agency innovation crisis
Bai Cuiling Dong Zhiliang
Shijiazhuang University of Economics, Shijiazhuang, Hebei 050031, China
国际会议
The First International Conference on Innovation and Entrepreneurship(第一届创新与创业国际学术会议)
石家庄
英文
225-229
2006-10-17（万方平台首次上网日期，不代表论文的发表时间）