THE NEW MODEL OF NETWORK MARKETING
The paper firstly presents the upsurging development of network marketing and our countrys relative stagnant station nowadays. Next is the analysis in the advantages of network marketing activity in the e-period,and its inherent weakness and specific limitation produced in our country. Finally the new model of network marketing which combined the pure network marketing with traditional relation marketing activity together was pointed out to be a solution of realizing the best result.
Network Marketing traditional relation marketing activity
Meng Mei Li Zhongjun Chen Yong
school of economic & finance, Xian Jiaotong University, Xian Shaanxi China 710061 school of Economic Information Engineering, Southwestern University of Finance and Economics
国际会议
The Second China and U.S. Advanced Workshop in Electronic Commerce 2004
成都
英文
358-361
2004-06-20（万方平台首次上网日期，不代表论文的发表时间）