Does Your City Have A Personality? A Critical Investigation into Brand Personality in the Tourism Industry with a Focus on the Brand Personality of the City of Beijing

会议类型: 国际会议

会议名称: 2006 International Conference on Tourism and the New Asia(“新亚洲改变世界旅游国际研讨会)

会议地点: 北京

会议语种:英文

页码: 21-25

在线出版日期: 2006-08-09（万方平台首次上网日期，不代表论文的发表时间）