Overview report of Global Detergent Industry
This article introduces the impact of global trends on product development approach for detergents. Emerging markets are becoming the epicenter of global business,consumer needs are evolving,the earths resources are depleting fast and raw material cost is rising. This calls for a different approach to developing detergent products,with sustainability embedded at its heart. In order to facilitate sustainable sourcing and save water resources,the use of alternate,sustainable surfactants will be crucial. Equally,using more weight efficient technologies will reduce our dependence on crude oil based technologies. New product formats that are more concentrated will significantly reduce our environmental foot - print. Finally,consumer habits account for the maximum impact on environment - driving consumer habit change will be the key challenge for designers now and in the future.
Aniruddh Dimri
Unilever R&D North Asia Home Care RDC,Product Development Senior Manager
国内会议
上海
英文
19-21
2014-04-01(万方平台首次上网日期,不代表论文的发表时间)