Enhancing Soft Power of the Urban Culture in Baoding

摘要：

　　Our country brought out an important proposition on ”enhancing soft power of the country culture” and made it a long-term strategy of the country.Baoding owns culture advantage than many new cities for its long history and rich cultural heritage, but there are a lot of deficiency in the soft power development of the urban culture.This paper analyzes the deficiency of soft power in Baoding culture, and brings forward to making full excavation of the historical and cultural resources, featuring cities cultural symbols, strengthening urban marketing, building the city brand, improving the quality of civic culture, introducing more cultural talent, broadening the channels of cultural soft power in order to enhance soft power of the city culture.

关键词： urban culture soft power Baoding

作者: Guo Hongsheng Bai Lan Meng Botao

作者单位: SHebei Agriculture University, P.R.China, 071000 China Life Insurance Company, P.R.China, 071000

会议类型: 国内会议

会议名称: 第二届(2012)国际软实力学术研讨会

会议地点: 济南

会议语种:英文

页码: 467-470

在线出版日期: 2012-10-12（万方平台首次上网日期，不代表论文的发表时间）