一种基于CRM模型的SaaS解决方案
In the middle of current financial crisis，measures have to be undertaken by working with fine user experience to alleviate the difficulties faced by every software corporation. Combining the CRM model with traditional SaaS mode，customers have little time and money in purchasing and deploying software resources. Meanwhile，developers will gradually improve the system according to user experience and feedback；besides，provide users with personalized service to obtain users” satisfaction and loyalty. The ultimate goal is to gain considerable profits for these companies to tide over the period of financial crisis.
软件公司 CRM模型 个性化服务 客户满意度 客户忠诚度
林臻 干红华 陈德人
浙江大学,软件学院,浙江,杭州,310027
国内会议
北京
中文
120-124
2009-05-14（万方平台首次上网日期，不代表论文的发表时间）