Impact of Indirect Network Effect between Two Sides on the Diffusion and Pricing of Platform
Platforms diffusion is sophisticated because of indirect network effect between two sides; there will be a peak or several peaks of diffusion rate.Platforms diffusion can be divided to two stages:the stage before its take-off of potential market size and the stage after its take-off of potential market size.At the stage before its take-off of potential market size,platforms diffusion on one side has restriction in its diffusion on the other side.At the stage after its take-off of potential market size,platforms diffusion on one side accelerates its diffusion on the other side.
lndirect network effect between two sides Platform Diffusion Pricing
ZHANG Chuan HE Weida
Dong Ling School of Economics and Management, University of Science and Technology Beijing Beijing, China
国际会议
太原
英文
788-791
2013-04-06（万方平台首次上网日期，不代表论文的发表时间）